The year 2020 is definitely one of those years nobody could have predicted correctly. The worldwide Covid-19 pandemic has unfortunately impacted negatively on our lives in so many ways.
Despite this – or maybe precisely because of this – we want to continue the tradition of a brief look back over the year, because fortunately, Pfleiderer and its partners can also report lots of positive points from 2020. Clever innovations, unique events, launches of new products and services – all of this has contributed to the fact that we will also have many good memories of 2020!
Most of our industrial, retail, trade and architecture partners know that our collections run for four years. In 2021, it's therefore time for the launch of a new collection! Accordingly, we were already quite busy at the beginning of the year: decor and collection development, the design of new brochures, the development of image worlds, and product planning. Our retail partners have had a sneak preview at the Sky Days in September – everything else is still strictly under wraps, of course! You'll learn more in January, we promise!
As you are reading this text, you may have noticed already: Pfleiderer has completely redesigned its website over the course of the year. Numerous new aspects have been added that will make life easier for many of our customers, for example our dedicated offer for architects and planners at architekten.pfleiderer.com. Or our digital services; you can find an overview here – many of them can conveniently be used directly online. For example the Pfleiderer 3D-viewer. With the aid of the this tool, you can view our textures from different angles. The true-to-life 360 degree visualisation in realistic lighting conditions makes it much easier for you to judge the properties and effect of the individual finishes. We are therefore providing you with an illustrative decision-making aid that helps you to quickly judge the overall effect of a design. Why not try it out for yourself at 3d-viewer.pfleiderer.com.
A compact panel for exterior use, with a homogeneous through dyed core, a stylish acrylic coating, anti-fingerprint effect and outstanding resistance against wind, weather and mechanical stresses? Of course we offer such a panel: with its wide choice of decors and fascinating textured surface, the new Duropal XTerior compact is causing a sensation of facades, garden furniture, privacy walls and screens, roof soffits and balconies! Our new panel allows you to simply transfer your design concept to the outdoor area – if required, also in a fire retardant quality conformant with EN 438-6:EDF.
Everyone loves to win prizes – and so do we! However, we do not view winning them as an end in itself. When our innovations gain recognition from independent expert committees, we actually view this as validation, as it shows us that we are on trend with our innovations, are making the previously unimagined possible and are extending the spectrum of potential uses and design options for the benefit of our partners. We are therefore particularly delighted by the fact that two of our products have won an Iconic Award 2020: On the one hand, the Duropal XTerior compact F mentioned above, coated on one side, and on the other Duropal XTreme Plus, grey core. The latter is an attractive super-matt compact material with anti-fingerprint effect. The homogeneous through dyed core makes it possible to realise extremely aesthetic furniture and interior design concepts – thanks to its extreme wear and moisture resistance it is also the perfect material for use in spa facilities, the hospitality area and shop fit-outs.
This year, Pfleiderer has again invested plenty of effort into ensuring that our ecological, social and economic footprint is designed in such a way as to leave a world that is worth living in for future generations. For example, this year, we were the first supplier to be able to offer a full range of interior outfitting elements for a healthy living environment that has been awarded the Blue Angel eco-label. Another very special highlight for us is the Cradle to Cradle certification for PrimeBoard and DecoBoard (bronze certification) as well as LivingBoard (silver certification).
If you would like to learn more about our sustainability strategy, we suggest that you read our recently published sustainability report. It contains lots of extremely detailed information about Pfleiderer's activities regarding the various different dimensions to ensure that it lives up to its role of a sustainable stakeholder. We hope you enjoy reading it!
Everything we have had to cope with in 2020 has clearly shown: it's always about achieving more together! We would therefore like to use this opportunity to thank you. Thank you for coping with these challenging times together with us as our partner!
We wish you a peaceful and happy Christmas surrounded by your loved ones, and all the best for 2021. We all look forward to an exciting and successful new year with a promising outlook!
Your Pfleiderer Team